Automated texting software.
Sakari is an automated texting platform designed for businesses to manage SMS communications, marketing campaigns, and customer engagement.
The Value of Automated Text Messages
What is Text Message Automation?
Text message automation is the process of sending text messages to individuals or groups without manually sending each message.
Automated text messages allow businesses to reach a broader audience, keep connected to prospective and current customers, and streamline the time they spend on SMS marketing.
Text message automation is an incredibly valuable tool for any business and can alleviate stress for smaller businesses while helping businesses of all sizes scale.
Ways to Deliver Automated Text Messages
Appointment Reminders
Appointment reminders and appointment confirmations can be incredibly useful for appointment-based businesses. When people forget about appointment times, cancellations and no-shows follow. However, by sending appointment reminders via text message, you can limit the number of no-shows and empty time slots on your calendar. Because they’ve become a common way to communicate, appointment reminders can also increase your customers’ perception of your business as well-organized and professional.
Autoresponders
Autoresponders are auto-replies and are a common way to utilize an SMS automation tool. This type of automated text message is sent to a person when they text a unique keyword to a phone number or shortcode. Once the system receives the keyword, the automated text is sent back to the person. You may be familiar with autoresponders if you’ve ever confirmed an SMS marketing subscription. You may also utilize auto-replies to provide specific information to your customers.
Emergency Alerts
Emergency notifications are useful when you need to contact all members of your organization and/or your customers. Whether you’re informing employees about important building news or closures or providing time-sensitive information to customers such as office hour changes, mass texting service can be a valuable tool for delivering information to a large audience when timeliness is crucial.
Text Message Surveys
Text surveys can help you collect input from your customers and gain insights into multiple aspects of your business. They allow you to capture ongoing feedback while engaging your audience. Most text message surveys have three question types: numeric response, multiple choice, or open-ended. When you utilize a business texting service like Sakari, this data is aggregated in an analytics dashboard so you can quickly and easily review the results of your surveys.
SMS List Building
Building an SMS list takes time. As a business, it’s illegal to send texts to those who have not consented to receive them. However, as you’re building your SMS list, you may decide to offer exclusive SMS deals to customers who opt-in. This can be a great way to utilize automated texts while also building your SMS list in the process.
Scheduled Texts
One of the most common ways businesses use automated text messaging is to schedule texts. For those whose business relies on constant contact with prospective customers, scheduling text can be cumbersome. However, automating this process to fall in line with your sales cycle can help streamline your operations while also allowing you to reach out to more customers.
Net Promoter Score (NPS) Surveys
Another great way to utilize automated text messages is by sending out Net Promoter Score surveys. These surveys measure the likelihood of customers to recommend your company, product, or service to others. By sending an NPS survey out to your customers, you can gain a better understanding of their customer experience and how you can improve it.
Automated Workflows
Automated SMS workflows can help you automate an entire sequence of communications depending on the user’s actions. These workflows can produce a tailored experience for users based on how they respond to text prompts. You can also use workflows to map out how you want to follow up if they don’t reply to certain messages. Workflows can be used to create chat bots or to nurture inbound leads.
SMS Drip Campaigns
SMS drip campaigns can help your business send messages to customers at certain intervals once an individual subscribes to receive SMS texts. Drip messages are a great way to keep in contact with customers over a long period of time, and you can often segment your audience so that only certain messages are sent to specific customers.
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Auto Text Messaging Benefits
Effortless Setup and Use
Sakari makes it easy to get started with automated text messaging. Our intuitive platform gives you access to the tools you need to transform your SMS marketing.
Hands-Free Customer Engagement
Automating your text outreach takes the in-the-weeds work out of your hands, so you can be hands-on in other aspects of your business.
Consistent and Reliable Outreach
When you automate your marketing, you’ll never worry about forgetting to send messages again. Plan out your strategy, then watch as consistent messaging gets delivered to customers.
Boosted Customer Loyalty
Automated texts can help you stay connected with your customers while increasing their loyalty.
Optimized Marketing Efficiency
Text message automation allows you to be efficient in your marketing efforts. From less time spent on the day-to-day to faster response times for your customers, automating SMS can help you streamline your marketing.
24/7 Availability
With automated texts, customers can get answers to many of their questions around the clock and in real time, increasing your perceived customer availability.
Targeted and Intelligent Messaging
It’s crucial to send the right message to the right person at the right time. Smart messaging features allow you to target specific audiences and send relevant messages at the right time, increasing conversions for your business.
Scaled Communications
Automated text messages provide a level of personalization for customers at a level that would be difficult to provide without automation. Therefore, text message automation is a great way to continue to grow your business without sacrificing a personalized customer experience.
Why use Sakari for Automated Texting?
Automated text messaging can be a powerful catalyst for your business. Sakari’s texting platform is user-friendly and offers two-way text functionality that can help you accelerate this growth.
International Messaging
Reach a global audience with Sakari’s support for messaging on an international scale.
Sakari Workflows
Powerful messaging workflows help you automate like never before.
Strong Integrations
Our seamless API integrations ensure connection to top connections to top marketing tools and CRMs, such as HubSpot, ActiveCampaign, Pipedrive, and Slack.
Affordable Pricing
Competitive pricing makes advanced messaging capabilities accessible to large corporations and small businesses alike.
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Automated Texting Software FAQs
What Are the Common Uses for SMS Automation?
An automated SMS service can be used for various purposes, including customer support, marketing, recruiting, internal communications, and more.
Is It Legal to Send Automated Text Messages?
Yes, it is legal to send automatic text messages as long as your business has express consent from the recipient. Sakari makes it easy to ensure compliance.
All messaging plans can be shared across your entire team, with unlimited users and contacts. Each plan is on a month-to-month term, with no contract, no per user fees, no setup fees and any unused credit will roll over for a period of 90 days.
At any point additional top-up credits can be purchased to supplement your credit - paying the same per message segment rate of your current plan.
How Can I Customize and Personalize My Automated Texts?
You can customize your text messages by adding descriptive text, customer data, texting behaviors, and more. You can also start with our templates and then customize them to your needs.
Does Automating Text Messages Come with Additional Costs?
We work with businesses to provide straightforward pricing for our text messaging service. To see our current pricing plans, click here.
What Best Practices Should I Follow for SMS Automation?
Many of the best practices of SMS automation reflect empathy for your audience. You should ensure the audience opts in to receive texts, know how to opt out if they change their mind, send texts at normal hours, and respect your customers.
How Does SMS Automation Perform at Scale?
Whether you’re sending messages to 100 customers or 100,000 customers, bulk SMS automation will perform as well as you manage it. Bulk text messages can still be crafted with an element of personalization. Therefore, focus on creating personalized interactions that lead to not only more open rates but also response rates.
Who Is Eligible to Use Automated Text Messaging?
Any business that has obtained proper consent from customers can utilize scheduled messages for things like appointment reminders, text marketing, and drip campaigns.
What Type of Phone Number Can I Use for Sending Automated Texts?
You can utilize your business phone number if it’s text enabled. We can also help you set up a separate number for business text messages.