Top Mass Text Messaging Apps for 2025

Mass texting gives businesses a direct route to customers' mobile devices, cutting through the noise of social media feeds and overcrowded inboxes. SMS is a crucial channel for businesses of all sizes, boosting the efficiency of everything from marketing and sales to engagement and support.

Yet not all mass texting apps are created equal. The right solution for your business should have the automation and scheduling features you want and the contact list management capabilities you need for a price that fits your budget.

Let's compare the best mass text messaging apps side by side so you can see how their features, capabilities, and pricing measure up—and why Sakari stands out as a top choice in this category.

Why Mass Text Messaging Is Essential in 2025

If you're just getting started with mass texting, there's never been a better time to begin. In 2025, the SMS marketing industry is forecast to exceed $12.6 billon as businesses use this channel to reach an anticipated 7.5 billion mobile phone users.

The average response rate for SMS marketing is 45%, and 58% of consumers prefer texting over other marketing channels, according to G2. Given these statistics, it's no surprise that SMS outperforms email marketing in almost every area, driving higher click-through rates (CTRs), conversion rates, and read rates.

How We Scored the Best Mass Texting Apps

To create our list of the best business texting platforms, we considered the following features and capabilities:

• Ease of Use: How quickly can new users get started? How intuitive is the interface?
• Scalability: Can the platform grow with your business, or is it better for low-volume texting?
• Automation and Integration: Can the app reliably connect with the right subscribers at the right time?
• Integrations: Does the platform integrate with CRM, ecommerce, or email systems?
• Analytics: Does the app report performance, response rates, and CTR metrics in real time?
• Compliance: How well does the platform ensure GDPR, TCPA, and other SMS marketing regulations?
• Cost Efficiency: Does the app provide sufficient value for the features offered?

5 Top Mass Text Messaging Apps of 2025

An overview of top competitors, highlighting their features without overemphasizing pros or cons. Position Sakari as the best choice without making it overly biased– but also not hyping up the competition. 

1. Sakari

Sakari is a business texting software platform built to drive higher conversion rates. With Sakari, you can build trigger-based automated campaigns, manage contact lists, and integrate with over 1,300 apps.

As one of the  best SMS marketing platforms, Sakari is known for its user-friendly interface, friendly customer service, and flexible pricing that scales with your business.

Key Features:

• Mass texting service with options for personalized messages
• SMS drip campaigns to welcome customers and nurture leads
• Advanced SMS API to create custom text solutions
• Easy integrations with popular CRMs, communication tools, and Zapier
• Automated engagement tools to send texts for customer support
• Powerful analytics to check results from SMS campaigns in real time

Pros:

• Has AI tools for crafting high-performing messages and managing A/B tests.
• Supports two-way texting and autoresponders for efficient customer service.
• Offers a mobile app so you can manage SMS campaigns from anywhere.
• Allows unlimited users and contacts at no extra cost.

Cons:

• Unused messaging credits roll over for just 90 days.
• Short codes require an additional fee.

Pricing: Monthly subscription starting at $275 per year (with annual billing) for 9,868 message segments. This translates to approximately $22.92 per month for 822 message segments. Additional segments are available starting at $0.0304 each.

Free Trial: Sakari offers a free 14-day trial with $5 in free messaging credits (no credit card needed).

2. Twilio

Twilio is an SMS platform known for its API-driven approach, which lets businesses customize messaging. It's suited for developers who need a custom conversational messaging solution.

Key Features:

• Advanced SMS API to integrate bulk text messages into a multi-channel strategy
• International reach to take mass SMS marketing campaigns global
• Robust developer tools with next-level customization options

Pros:

• Can easily scale and integrate with almost any tool or software.
• Offers great customer service and support for technical issues.

Cons:

• Designed for developers who need robust APIs, making it less ideal for a typical business.
• Costs can climb quickly with high-volume sending, and no subscription plans are available.

Pricing: Pay-per-text pricing with standard SMS rates of $0.0079 and MMS rates of $0.02 (outbound) and $0.01 (inbound). Volume-based discounts are available.

Free Trial: New Twilio customers get a free trial phone number and a credit balance for testing.

3. Textedly

Textedly is one of the simplest text message marketing platforms on the market. This straightforward software has an intuitive interface for running basic yet effective SMS campaigns.

Key Features:

• Mass texting campaigns, including manual and scheduled messages
• Drip campaigns to connect with subscribers over time
• Two-way messaging to provide customer support

Pros:

• Allows opt-ins via SMS keywords, contact imports, and web-based signup forms.
• Offers short codes, landline texting, and toll-free texting to meet a range of business needs.

Cons:

• Free trial limits who you can text, making it less helpful than most other trials.
• Some users report a challenging cancellation workflow and a limited window of time to cancel your account.

Pricing: Monthly subscription starting at $26 per month (with annual billing) for 600 text messages per month. Standard plans scale to 240,000 texts per month for $2,999 (with annual billing).

Free Trial: Textedly has a 14-day free trial with 50 text messages.

4. EZ Texting

EZ Texting has robust contact management tools and integrations with email marketing tools. It's a decent choice for businesses managing multi-channel marketing strategies.

Key Features:

• Contact management, including segmentation, age verification, and unlimited uploads
• Message templates to reuse and optimize across campaigns
• Integrations with email marketing and automation platforms

Pros:

• Allows unlimited incoming messages at no charge, making it a good option for two-way texting.
• Has AI features for composing messages and replying to texts more efficiently.

Cons:

• Uploading new contacts can be buggy, making it challenging to build a list.
• Delays may happen while sending SMS texts, creating issues with campaigns.

Pricing: Monthly subscription starting at $20 per month (with annual billing) for 500 message credits per month. Additional messaging credits are available starting at $0.03 each.

Free Trial: EZ Texting offers a 14-day free trial with 120 message credits.

5. SimpleTexting

SimpleTexting is an easy-to-use SMS platform designed for small businesses. It's a good choice for businesses that want to send MMS messages with multimedia.

Key Features:

• Bulk messaging to reach large groups of people at once
• Autoresponders to reply to questions instantly
• Online sign-up forms to grow your list

Pros:

• Has a range of opt-in tools, including web forms, text-to-win, and text-to-vote.
• Can collect custom data from subscribers and use it to send personalized messages.

Cons:

• Standard plans include only 3 user seats, requiring an added cost for large teams.
• Subscription pricing is among the highest in this category.

Pricing: Monthly subscription starting at $33.40 per month (with annual billing) for 500 text credits per month. Extra credits are available starting at $0.055 each.

Free Trial: SimpleTexting has a 14-day free trial with 50 message credits.

Comparing Sakari with Other Top Mass Text Messaging Apps

Curious how Sakari measures up to other mass text messaging services? Here's how Sakari stands out:

User Experience

Sakari's user-friendly interface makes it one of the easiest bulk texting platforms to navigate. While some users report issues with other platforms' user interface (UI), Sakari's usability and functionality make it a strong choice.

With Sakari's browser-based platform and mobile app, teams can use it from anywhere. In contrast, many competing platforms lack a mobile app or only work with either iOS or Android devices.

Support and Training

Sakari offers support via email on Monday through Friday and self-service training via a knowledge base and video library. Customers rave about Sakari's support team, including assistance during the setup process.

Automation and Integration

With Sakari, you can easily automate bulk SMS messages, drip campaigns, and autoresponders. Our automated workflows use triggers to prompt actions like sending appointment reminders or bulk notifications at the ideal time.

Our 1,300+ integrations and SMS API make our SMS software one of the most powerful in this category. It's also one of the easiest to connect to your tech stack and integrate with marketing, automation, and CRM tools.

Pricing

Sakari uses a monthly subscription model. Our rates are among the most affordable of all the SMS services on this list, making it a cost-effective option.

Plus, with a monthly subscription, you pay a consistent rate every month. In contrast, pay-per-text pricing often leads to surprises at the end of the billing cycle.

Why Sakari is the Best Choice for Mass Text Messaging in 2025

For business owners, marketing managers, and customer support teams, Sakari is the best mass texting service. Here's why:

• Simplicity and Customization: Sakari strikes the right balance between a simple interface and powerful SMS features for businesses of all sizes.
• Support for Growth: From startups to large enterprises, Sakari’s scalable business texting grows with your organization.
• Engagement and Results: Sakari's automation, integration, and personalization features help businesses improve engagement and achieve better outcomes from text messaging campaigns.

Get Started with the Top Mass Text Messaging App

In 2025, mass texting is critical for instantly connecting with customers and consistently engaging with subscribers. To get the most from your SMS marketing strategy, you need the right app.

Use Sakari for mass texting and experience the difference.Sign up for a free trial of Sakari and start texting today.

Start Your Free Trial Today!