Business Text Message Survey Software

Collect valuable feedback from engaged customers. Text surveys provide helpful insights, boost brand loyalty, and create interactive experiences. Ideal for collecting data on anything from purchases to customer service, SMS surveys can poll individual customers or large contact lists.

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What Are Text Message Surveys?

Text surveys are questionnaires or polls that businesses send to customers via SMS messages. Each survey can include one or more numeric, open-ended, or multiple choice questions.

When customers receive your SMS survey on their mobile devices, they respond via text. Depending on the type of survey, respondents can select one of the available answers or input their own original reply.

As responses roll in, you can track them on your analytics dashboard. Then, you can use the survey results to make data-driven decisions on marketing campaigns, operations, and more.

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Why Use SMS Surveys?

SMS surveys are known for having higher open rates and response rates than email surveys or online surveys. Since they tend to generate a lot of valuable insights, text surveys can:

  • Improve customer engagement and build relationships with your client base
  • Lead to actionable feedback that you can implement right away
  • Reach customers in a cost-effective way, especially when you use Sakari
  • Inform business decisions that boost customer loyalty and drive revenue

How Text Message Surveys Work

With an SMS survey platform like Sakari, creating polls is easy. Here’s a quick step-by-step guide to setting up your first survey:

Survey Templates

What do you really want to know? Create survey templates and customize the questions for different target audiences.

Schedule Messaging

Ready to start collecting data? Send the survey manually or schedule it to trigger automatically after a certain action.

Analytics Dashboard

Begin reviewing the data. Check your analytics dashboard to monitor response tracking and analyze the results.

Examples of SMS Surveys

Have questions for your customer base? Chances are you can get quick answers with surveys.

Let’s break down their functionality. Here are just a few of the ways you can use SMS surveys to gather actionable data:

  • Send post-purchase survey invitations to make sure customers love what they bought
  • Create post-event surveys to learn what attendees liked and disliked
  • Measure customer satisfaction after a dining or lodging experience
  • Get patient feedback after a doctor visit or hospital stay
  • Survey customers after they interact with your support team

Sense a theme? Text message surveys work best when sent immediately after an experience.

Text Message Survey Questions

The best type of question to ask depends on the kind of response you want. Sakari supports three question types. you can use any of them to segment your target audience.

Numeric

Give customers a list of options and ask them to reply with the number that corresponds with their answer. This type is great for net promoter scores (NPS) surveys.

Multiple Choice

Provide two or more options and ask respondents to reply with the letter of their choice. This type is best for quantitative data.

Open-Ended

Ask a question and let customers text back with an original response. This type allows for more creativity, but survey responses take more effort to analyze.

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Text Message Survey Analytics

Creating surveys is just the first step. The real value is in the results you receive. Once you press send and begin data collection, you can monitor survey results on Sakari’s real-time analytics dashboard.

See how customers answered your questions and which responses they selected. This data tells you what truly drives your buyers.

Review metrics that tell you how your survey performed. This data can help you improve your SMS surveys and get more responses:

  • How many respondents tapped the survey link
  • How many respondents completed the SMS
  • How long it took to complete the survey
  • When users typically lost interest
  • Where respondents are located

Who Uses SMS Surveys?

From small businesses to large enterprises, organizations in almost any industry can use text surveys to their advantage. SMS surveys are more versatile than you might think.

Here are some of the most popular use cases for text survey tools:

  • Retail businesses looking for post-purchase customer feedback
  • Ecommerce businesses seeking customer preferences on new items
  • Healthcare providers collecting patient satisfaction data after appointments
  • Hospitality companies polling guests after stays or dining experiences
  • Educational institutions measuring student or parent satisfaction
  • Service-based companies following up with clients after support interactions
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Why Choose Sakari for Text Message Surveys?

Sakari gives businesses powerful tools to collect feedback. Our user-friendly SMS survey software makes it easy to send timely polls after almost any interaction, allowing you to connect with customers when it matters most.

With Sakari, you get:

  • Free 14-day trial (no credit card required)
  • Fast, simple setup so you can start in minutes
  • Powerful analytics to help you measure and optimize
  • Upfront pricing plans without surprise charges added to your bill
  • No charge for inbound texts and replies to your automated messages
  • Integrations with 1,300+ CRM, communication, and other sales and marketing apps
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Check Out Sakari's Pricing Plans

Multiple pricing options for your business teams.

INTEGRATE

Integrate Your SMS Surveys to Other Tools

Connect with your existing systems so you can launch text message surveys that sync with your existing software. From CRM systems to email marketing platforms, Sakari integrates with over 1,000 business applications, allowing you to create, launch, and analyze text message surveys while syncing seamlessly with tools you already use.

 

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CUSTOMER REVIEWS

Hear What Our Customers Are Saying

  • "Top off your important email campaigns with text! Our email open rate has improved by 5-10% with Sakari due to sending texts to those who haven't opened our emails. Also, the team is very friendly and provides prompt user support."

  • Our businesses understands how absolutely foundational to our marketing and sales strategy this application is. On my end, Sakari has proved invaluable to my department and is worth every penny we spend to send texts -- literally!"

  • "I've been using Sakari for a couple of months. I'm still new to this SMS marketing, and their people were INCREDIBLY helpful, spending several Zoom sessions with me whenever I have a question, walking me through the system. Great company, great product, great people!"

  • "Sakari offers a great Product and their team provides wonderful customer service. We do sales by phone and adding services from Sakari has allowed us to expand our reach by texting potential customers. I would recommend this company 100%!!"

Frequently Asked Questions

Text Message Survey FAQs

Is there a limit to how many questions I can add to an SMS survey?

There's no limit to the number of questions you can add. But it’s important to know that the longer the survey workflow is, the less likely it is that respondents will answer all of the questions.

What can people do after completing a survey?

Send a follow-up message to respondents who complete the survey. Keep it short and sweet. Thank them for replying and confirm that you’ve received their responses.

How long should a text message survey be?

The standard length for a text message is 160 characters. Keep each survey question under this limit to prevent formatting issues or charges for sending extra messages. 

What types of information can I learn from a text message survey?

With text surveys, you can do market research, learn about customer journeys, and gather data on customer experiences. Then, you can incorporate the survey data into your sales, marketing, operations, or support strategy.

Can I run an anonymous survey?

Yes. When you create surveys, you can choose if you want respondents’ names and phone numbers, and other contact details to remain anonymous.

Does Sakari integrate with other applications?

Yes. Sakari integrates with over 1,000 of your favorite applications.  Check out out integrations page here: Sakari Integrations

Do I need to download any software or mobile app?

No, our desktop application is web-based and doesn’t require anything to be downloaded.  If you choose to install the mobile app (it’s not required), you can download it from the Apple or Android app stores.

Launch Your Next SMS Survey with Sakari

 Gather actionable data efficiently and cost effectively with the right text message survey tool. Increase engagement, improve loyalty, and inform business decisions with Sakari. Sakari is your solution for connecting with customers at the ideal moment. Sign up for a free trial and start collecting valuable insights after purchases, events, and customer interactions.

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