Automated Text Messaging For All Your Business Needs

Automated text messaging in Sakari runs on time-based or action-based triggers, so messages send automatically when conditions you define are met. To get started, log into the Sakari Hub, build your contact list through CSV upload or CRM sync, and create a campaign with the message content, audience, and trigger rules. You can have a working automation live in minutes without writing any code.

The most common setups include scheduled bulk sends for promotions and announcements, keyword autoresponders that fire when a customer texts in a specific word, and drip sequences that send a series of messages over hours, days, or weeks. Service businesses use these to handle appointment reminders, post-service follow-ups, and seasonal promotions; sales teams use them for lead nurture and post-demo follow-up.

Sakari's scheduled messaging lets you queue up bulk SMS sends for any future date and time, including a full year of campaigns in advance if you want to plan around holidays, sales cycles, or seasonal demand. You build the message, select your audience or segment, and pick when it goes out. The platform handles delivery automatically at the scheduled time without anyone needing to log in or hit send.

This is especially useful for businesses with predictable cycles. An HVAC company can schedule maintenance reminders for spring and fall well ahead of time, a dental practice can queue up six months of recall messages, and a retailer can line up every promotion for the year in a single planning session. Time zone scheduling is also built in, so global campaigns reach each recipient at the right local time without manual segmenting.

Keyword autoresponders trigger an automated text reply whenever a customer texts a specific word. Set up the keyword (something like "QUOTE," "JOIN," or "SAVE20"), write the response message, and the platform handles every inbound match automatically. 

Common use cases include running promotions where customers text a keyword to receive a discount code, lead capture from QR codes on signage or print materials, and quick info requests like service area confirmations or hours of operation.

Sakari connects directly with HubSpot, Pipedrive, ActiveCampaign, and Slack through native integrations, plus 1,300+ additional apps via Zapier. Once connected, you can trigger automated text messages based on activity in those systems, like a HubSpot deal moving to a new stage. The contact data, message history, and engagement metrics sync back to your CRM so reps see SMS activity alongside email and call records.

For developer teams, the open API lets you trigger automations from any internal system or custom application using standard REST calls. This makes it possible to send order confirmations from your ecommerce platform, dispatch updates from your field service software, or appointment reminders from your booking system, all routed through one Sakari account with consistent reporting and unified opt-out handling across every channel.