Business Messaging Blog | Sakari

Introducing the New Sakari: A Bigger Vision for Business Communication

Written by Sakari Team | Jun 7, 2026 8:26:41 PM

Today marks an important milestone for Sakari.

You’ll notice a new look, a new logo, and an expanded platform. But this is more than a visual refresh. It represents the next stage of our mission: helping businesses build stronger customer relationships through authentic, responsive communication that drives sustainable growth.

Because growth starts with connection.

From global enterprises coordinating thousands of technicians to nonprofits increasing engagement by over 50%, Sakari consistently delivers measurable impact across industries. Now, we’re building on that foundation with a broader vision, new products, and a clear path toward the future of customer communication.

A Brand That Reflects Where We’re Going

Our new S mark is designed around movement and direction. The arrows within the symbol remain, representing two-way communication, progress, and forward momentum. The kind of communication that builds trust and fuels growth.

Our updated color system and visual identity reflect who we are today: global, reliable, modern, and ready to scale with the businesses we serve.

It’s an expression of Sakari that aligns with the platform we’ve built and the future we’re building toward.

More Than a New Look: A Stronger Platform

Sakari has always helped teams connect with customers through SMS. We're going to be expanding that foundation with new capabilities designed to simplify communication across marketing, sales, operations, and customer success.

We’re not changing who we are. We’re strengthening it.

Here’s what’s coming.


Sakari Analytics

Clear visibility into messaging performance

Analytics gives teams structured insight into message volume, delivery health, spend, opt-outs, and performance trends across their account.

With flexible filtering, visual dashboards, and exportable reports, teams gain the transparency enterprise organizations expect, without needing a separate reporting tool.

This release establishes a scalable reporting foundation as we expand into additional messaging channels.

Learn about Sakari Analytics


Sakari Forms (Coming soon)

Turn submissions into conversations instantly

Sakari Forms makes it easy to capture leads and trigger personalized SMS follow up. Build, brand, and publish custom forms to your website in minutes.

Forms connect directly into your messaging workflows, enabling instant responses and eliminating delays so every new lead receives timely, meaningful engagement.

Learn about Sakari Forms


Sakari Meetings (Coming soon)

Scheduling built directly into your messaging platform

With Sakari Meetings, you can share branded booking links via SMS, add them to your email signature, or embed them directly on your website. Sync with Google Calendar and integrate with Zoom for seamless confirmations and reminders.

It removes the need for expensive, disconnected scheduling tools and keeps communication centralized, fast, and organized.

Learn more about Sakari Meetings


What’s Next: Workflows & Whatsapp

This launch is only the beginning.

We’re preparing to introduce advanced workflows that give teams greater control over automation, segmentation, and intelligent communication sequences. This will be one of our most significant product releases to date. 

We’re also expanding into additional messaging channels, including WhatsApp, as part of a broader omnichannel vision. While SMS remains our core today, the future of Sakari is about unified communication across channels, managed in one powerful platform.

Our goal is not simply to add channels. It’s to make communication adaptive, coordinated, and scalable.

Learn more about Sakari Workflows
Learn more about WhatsApp for Business SMS


Integrated Into the Tools You Already Use

Sakari integrates with the tools teams already rely on.

We were one of the earliest SMS integration partners for HubSpot and are now a HubSpot Premier Level Technology Partner. HubSpot reserves the Premier Partner status for integrated apps that provide the most established solutions and the deepest alignment with HubSpot. Today, Sakari is the most downloaded SMS integration in the HubSpot ecosystem.

Across Sakari customers, teams are seeing measurable impact from messaging-first communication:

  • 67% response rates compared to low single-digit email engagement
  • 50% faster operational workflows in time-sensitive coordination
  • SMS adopted across entire customer journeys in distributed teams

When combined with HubSpot, these conversations become fully integrated into your CRM, workflows, and reporting.

Beyond HubSpot, our integrations connect Sakari into CRMs, marketing automation platforms, and operational systems so teams can communicate without creating new silos.

Communication should fit into your workflows, not force you to rebuild them. Sakari makes it easy to connect to your existing tech stack.

See all Sakari Integrations

 

Global by Design

Sakari supports businesses across almost 200 countries, enabling reliable communication at scale. Many messaging platforms focus on a single market. We’ve built our infrastructure with global delivery in mind from the beginning.

As our customers expand internationally, we expand with them , powering communication that is secure, compliant, and dependable worldwide.

Learn more about Global SMS with Sakari


Powering Growth Through Connection

Our mission remains the same: to help businesses build stronger customer relationships through communication that is authentic, responsive, and reliable.

Our vision is ambitious: to power the growth of businesses worldwide through communication that adapts to every interaction.

This new look reflects a bigger vision. These new products strengthen our foundation. And what’s coming next is designed to help you move faster, connect more meaningfully, and grow with confidence.

Sakari is built alongside the businesses we serve, shaped by your feedback, your ambition, and your momentum. We cannot wait to see what you build with it.

We’re just getting started.